Design & Construction

Perfect Practices When Launching Your Capital Campaign

Facility construction isn’t an inexpensive endeavor. Here are strategies to prepare a church to embark on the journey.


Deborah Ike  ·  April 10, 2017

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Don’t assume you have the same level of buy-in outside of your leadership team that you do inside.  Instead, build concentric circles of support.

Building a new church facility or adding to an existing one isn’t an inexpensive endeavor. With costs easily running into the millions for a new building, church leaders preparing to embark on that journey will need to consider launching a capital campaign to fund the project. 

What is a capital campaign?

According to DonorSearch.net a capital campaign is, “a targeted fundraising effort that takes place over a defined period of time.” Churches typically use capital campaigns to raise funds for building renovations, new facilities, and other large projects.

Launching a capital campaign means you’re likely about to ask your congregation for a significant sum of money. That’s not something to go into lightly or without a substantial amount of time devoted to prayer and careful planning. 

After speaking with a capital campaign consultant and church leaders who’ve recently completed successful campaigns, I’ve compiled a list of several key recommendations you will want to consider before starting a your own campaign:

#1 – THE SENIOR PASTOR MUST LEAD IN CASTING VISION

The Senior Pastor is the person the congregation hears from most often and the one they expect to lead any significant church initiative. 

Carol Wyatt, facilities & communications director at St. John Church, states, “Our Senior Pastor led the charge in rolling out the campaign to our church.  He first introduced it to the leadership team.  After that, our pastor introduced it to the staff, Board of Directors, Board of Elders and their spouses at an off-site session. 

The Pastor also hosted key stakeholder meetings (small gatherings at his home).  He asked those individuals to be in prayer, but didn’t ask for a monetary commitment at that time.  We felt it was vital to have our Senior Pastor casting the vision and even made sure as we wrote copy for the website that it sounded like him.” 

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ARTICLE TOPICS

Design & Construction · Building · Facility Management · Operations · Administration · Buildings · Capital Campaign · Fundraising · New Construction · All Topics

ABOUT THE AUTHOR

Deborah Ike
Deborah Ike (formerly Wipf) is the President & Founder of Velocity Ministry Management; a company dedicated to vision implementation for church leaders. Over the last ten years, Deborah worked in the corporate arena to discover how to leverage business principles for ministry vision. She worked for Deloitte Consulting in their Strategy & Operations group and most recently, for Williams, as a project manager and risk manager. Deborah has a bachelor’s degree in Computer Information Systems along with the Project Management Professional (PMP) credential from the Project Management Institute. She’s the author of The Volunteer Management Toolkit (Church Edition) and you can find her articles on sites such as Pastors.com, XPastor.org, WorshipFacilities.com, and via The Church Network.
Contact Deborah Ike: deborah@velocityministrymanagement.com ·  View More by Deborah Ike


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